As the (craft) beer world evolved there is a growing tide of craft brewers, and now with so many other brands around, doing branding from minimalist to psychedelic, it is getting rather hard to stand out in the crowd.
Brand Awareness
Many of our customers have seen a sales increase since they are using (fully branded) durable crate solutions. Thanks to IML (in-mould labeling) and screen-printing techniques, beer crates have become an important communication tool to increase brand awareness in stores, clubs and at festivals.
Visibility in Stores
To sell more beer in shops, your beers must be noticed. Branded crates have the advantage that they create visual impact. The Fillbee 6-pack, which holds 6 bottles, can easily be implemented on a shelf. And your customers will be happy to take more than one bottle back home.
Customer Loyalty
Durable crates are ideal for instore promotions. When customers buy returnable packaging of a certain brand, they are more likely to exchange it for the same one. You can even consider offering your customers a Fillbee 6-pack as a promotional gift. Consumers love Fillbee as they can easily carry, stack and return their beer bottles.
Read the Kornuit case
Grolsch, an international brewery which pays great importance to sustainability, was looking to further expand their sustainable image with a beverage crate made from 100% post-consumer plastic waste for its pils brand Kornuit. Grolsch realised this challenge thanks to the expertise of DW Reusables. When the beer was launched, sales figures increased significantly thanks to the crates.
